Objectives

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IMG_5762As an organization our path to attaining excellence and success is largely driven by the following objectives:
To achieve financial sustainability;
To enhance the managerial and administrative capacity of ATAG;
To improve marketing of craft products, including souvenirs, on the local market;
To improve customer satisfaction;
To achieve security and reliability in raw material supply;
To improve client relations and thereby increase membership of ACNAG;
To improve the database on the Craft Industry;
To enhance export performance of the craft industry;
To develop and strengthen linkages with relevant institutions to address the problems and issues faced by craftspeople, producers and exporters;
To respond to information, technology and communication needs of all stakeholders in the craft industry as well as other design related fields; and
To develop linkages with other craft stakeholders in the sub-region.